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Innovation Days

A validated business model in 54 hours

Colleagues share ideas, gather in teams and develop business models within 54 hours. This includes testing with customers and convincing the jury during a final pitch.

Getting to know
the startup mentality

The most difficult part of innovation is to start. This interactive event format provides¬†people the needed structure to bring their ideas to live. In focus is the customer benefit when answering the most important question: “Does anybody need our product?” – you can find the answer to this question only when you get “outside of the building”.

Colleagues become
agile teams

Colleagues present their ideas and get together in effective teams under the guidance of experienced startup founders. Ups and downs, time pressure, the business model mindset and acting under great uncertainty are all part of the immediate experience.

Identify protential
in 54 hours

Applying well-tested methods, the teams choose their best ideas, validate the customer demand, draw up a business model and present their results to a jury and invited guests. After 2.5 days, you will know whether the idea has potential, what the next steps are and how invested the team is.

Case study
Cooperative banks
(Akademie Deutscher Genossenschaften e.V.)

Challenge

  • Creating and validating new business models in the context of digitalization and cooperative values
  • Encourage employees to think like entrepreneurs

Approach

  • 35 employees of cooperative banks all over Germany working in all industry fields (IT, marketing, sales, customer support, etc.)
  • 54 hours to validate business models and present them in a final pitch
  • 5 startup mentors and 1 MAK3it facilitator

Results

  • 7 teams developed and presented one business model each
  • 5 teams are involved in talks regarding follow-up investments by a cooperative bank
  • Highly motivated employees, knowledge regarding the methods and positive feedback throughout the whole process
  • Video about the case

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